The Goyon-Chazeau company is located seven kilometers east of Thiers, the "Capitale de la coutellerie", right in the heart of French knife manufacturing. For over six centuries, the region in the Auvergne has been famous for its high-quality cutting tools. To this day, around 70 percent of all French pocket, kitchen and table knives come from the Durolle Valley and its surroundings. However, while many companies here now prefer the machine production of large quantities abroad, the knife manufactory founded in 1953 by Gabriel Goyon and his wife Solange (née Chazeau) continues to rely on traditional handicraft techniques and produces knives and cutlery series exclusively in the region. For Magali Soucille, granddaughter of the company's founders and current managing director, high-quality manufacturing, is a given: "The quality simply cannot be compared. Machines cannot replace craftsmanship."